Sustainablog

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Editor’s note: This week, the folks at Eco-Libris get back their real passion: books. Raz Godelnik Eylon Israely reviews Jim Motavalli’s portrayal of “Nature Man” Joseph Knowles. This post was originally published on Wednesday, April 16, 2008.

A man walks completely naked into the wilderness to survive for two months without any food, human contact, tools or ready made shelter. Sounds like the latest episode of Survivorman? Well, almost. While Survivorman’s Les Stroud is performing quite impressive feats, and is “One man – alone in the wilderness… no food, no shelter, no fresh water, no tools… no camera crew” He is in some ways merely writing another page in the book that Joseph Knowles, the infamous “Nature Man” of Maine, started writing back in 1913. Upon emerging from his ordeal after two months, Knowles became a sensation and triumphantly toured the nation, lecturing about and demonstrating his woodsman survival skills.

In Naked in the Woods, environmental author and journalist Jim Motavalli not only portrays faithfully the life and times of Knowles, and the enthusiasm and controversy around his wilderness exploits, but also opens a window to the era. The author travels with Knowles from the forests of Maine to the Oregon coasts, the newsrooms of Boston to an artists’ driftwood cottage in the Pacific Northwest. Motavalli contextualizes the events in the relationship of humans and nature, Knowles’ life, and the media’s exploitation of popular trends, then and now.

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Editor’s note: The recent report Environmental Trends and Climate Impacts: Findings from the U.S. Book Industry tried to answer that question; Eco-Libris blogger Raz Godelnik took a look at its findings in an earlier post. Today, he interviews one of the main contributors to the report’s preparation: Tyson Miller, founder and director of the Green Press Initiative. This post was originally published on Saturday, April 12, 2008.

After I wrote here about the publication of the of Environmental Trends and Climate Impacts: Findings from the U.S. Book Industry, and reviewed some of the most important findings, it’s time of the third (and last) part of our coverage of the report.

Today I am very excited to bring you an interview I conducted with Tyson Miller, the Founder and Director of the Green Press Initiative (GPI). The Green Press Initiative, together with the The Book Industry Study Group (BISG), initiated and prepared this impressive report that presents and analyzes the book industry’s ecological footprint.

Not only that Tyson Miller is one of the people who led the work on the report, but he is also one of the most knowledgeable people about the issues brought up in the report. In the last seven years he directs the Green Press Initiative (which he also founded) – a program which is catalyzing environmentally responsible book publishing in the U.S. He initiated the Book Industry Treatise on Responsible Paper Use, which more than 150 publishers have signed so far, and is also involved in the efforts of big publishers, such as Simon & Schuster and Scholastic, to develop green policies.

Therefore, I was very happy for the opportunity to have this interview with Mr. Miller, shedding more light on the report and its implications. I hope you’ll enjoy it as well!

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If a book contains the word “Bible” in its title, the author is often claiming a measure of authority over the subject. It’s a little pretentious, and really annoying, when a book comes out called The Car Buyer’s and Leaser’s Negotiating Bible or The Screenwriter’s Bible.

So when a book came out touting itself as “the Bible” of green living, I was a little put off. But when I read more about The Self-Sufficientish Bible, I noticed that this one was different. By adding “ish,” the authors are making the statement that self-sufficiency is not something easily accomplished with a few simple rules.

Andy and Dave, Britain’s green twins, advocate a fun and positive approach to environmentalism, and understand that the thought of adjusting every aspect of our lives is overwhelming and possibly offputting. Hence self-sufficientish. If you don’t have the space or time to be totally self-reliant, but crave creative ideas for recycling, growing organic vegetables and establishing an environmentally friendly home office, this is the book for you.

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Nearly three years ago, I took note of Bill McKibben’s Grist essay calling for more artistic expression about climate change, and lamented the most popular offerings on the subject at the time: the movie The Day After Tomorrow, and Michael Crichton’s global warming conspiracy novel State of Fear. This past weekend, I had the opportunity to read one of the latest efforts to address climate change within the framework of popular fiction, Marvin L. Zimmerman’s The Ovum Factor. This “eco-thriller” is the author’s first novel, and he demonstrates a real talent for spinning a page-turning yarn: I read the book in two sittings. Despite the story’s fast pace, though, Zimmerman succeeds in creating a work that a reader may finish quickly, but won’t simply put down afterwards. The thoughts that reader may have upon finishing The Ovum Factor, though, often won’t necessarily coincide with the author’s intentions..

Zimmerman’s protagonist, investment banker David Rose, isn’t particularly unique: like a number of John Grisham main characters, he’s successful, but unfulfilled. He’s looking for meaning in work driven almost solely by profit margins. Ironically, it’s the head of the firm for which David works that provides him an opportunity to find such meaning: billionaire Isidore Steinmartz sends the junior associate to Southern California to assess a project underway by Cal Tech professor and Nobel prize-winner Charles MacMillan. The project is titled PANDA, an acronym for Project for Accelerated Neural Development in Anthropoids. In short, MacMillan is studying how to increase the brain’s development during gestation, and produce super-intelligent children. Steinmartz, a member of an elite secret society charged with watching for, and heading off, the extinction of the human race, believes a generation of such beings will be needed to tackle the massive ecological challenges facing the planet and humanity.

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Editor’s note: This week, Raz Godelnik at Eco-Libris takes a look at a new study of the book publishing industry’s environmental footprint. As gathering information is the first step towards making change, we hope this report provides the data necessary for this industry to continue moving in greener directions. This post was originally published on Wednesday, March 12, 2008.

This is a very exciting week for the book industry and anyone involved in the efforts to green it up. The reason? Environmental Trends and Climate Impacts:Findings from the U.S. Book Industry has been published.

This 86-page report was prepared by The Book Industry Study Group (BISG) and The Green Press Initiative (GPI) (with support from a number of industry sponsors). Seventy-six publishers, representing just under half of the market, participated in the study, along with 13 printers (about 25 percent) and 6 paper mills (about 17 percent).

Why is this report so important? Because this is an up to date analysis of the industry’s ecological footprint. This is the most detailed survey someone has done in years to create a clear picture of the book publishing industry’s environmental impacts.

These measurements will help not only to know better where the industry is standing now, but also to better plan how to move forward and green up the industry as well as to evaluate the progress later on. In one word: benchmark. Or as BISG describes the report on its website: “a benchmarking survey which will establish a baseline for tracking climate impacts and progress by the U.S. book industry in environmental improvements.”

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This post is by Fred Krupp, President of the Environmental Defense Fund.

Earth: The Sequel tells the story of an exciting race that is just beginning — the race to develop low-carbon energy in time to turn our greatest environmental crisis into our greatest economic opportunity.

Many people have expressed surprise that I’d write a book like this about a problem so serious. And global warming is serious. With each passing year, scientists get more and more alarmed at the increase and extent of disturbing impacts. But this book is not about the doom and gloom of global warming. In fact, it’s just the opposite.

Earth: The Sequel is about hope, invention, ingenuity, entrepreneurialism, capital markets, commerce, and profit. These are words that most people don’t think of when they hear the term “global warming,” and they especially don’t expect to hear them coming from me. After all, I’m an environmental lawyer running one of the country’s most respected and influential environmental groups, advocating for good environmental policy.

I wrote this book because, after 20 years of studying global warming and trying to craft solutions to stop it, I know that government policy alone is not the answer. Enacting a hard cap on carbon will play a key supporting role, but the starring role belongs to American commerce.

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Editor’s note: Textbook reuse is standard practice for American college students, but apparently not for Chinese elementary schools. That’s about to change, according to blogger Raz Godelnik at Eco-Libris. This post was originally published on Saturday, March 8, 2008.

Good news from China: the China Daily reported yesterday that the Chinese Ministry of Education will allow the reuse of textbooks in primary and middle schools in some rural areas starting this new semester.

The newspaper reports that

…the central government will set up a fund for the purchase of these textbooks, which will be issued to students free of charge. Students will be required to keep the books in good order for their reuse by others.

This initiative is a win-win deal: parents will spend less on textbooks, and the environment will benefit as well - less trees will be cut, less energy will be used, and pollutant produced in paper-making will be reduced.

If this initiative will be implemented in all of China, it can have an enormous impact because of China’s huge population. Check out these figures: it is estimated that $4.2 billion is spent on the purchase of textbooks during the nine-year period of compulsory education nationwide, and that about 450,000 tons of paper is used annually in the printing of these books, which requires the consumption of about 9 million trees! Read the rest of this entry »

Editor’s note: This week, Eco-Libris blogger Raz Goldenik talks with author Diane MacEachern about her new book Big Green Purse. This post was originally published on February 22, 2008.

Can women make the world a greener and a better place with their purses? Diane MacEachern believes they do and she wrote a great book Big Green Purse: Use Your Spending Power To Create a Cleaner, Greener World, which is a call-to-action for women to use their power as buyers (women spend 85 percent of every dollar in the marketplace) to make a difference.

MacEachern’s message is simple but revolutionary: if women harness the “power of their purse” and intentionally shift their spending money to commodities that have the greatest environmental benefit, they can create a cleaner, greener world.

We covered the book few weeks ago, and since I was fascinated with the simple but yet powerful message of the book, I wanted to learn a little bit more about it from the author itself and interviewed Diane MacEachern. I know that not all of you see green consumerism as the best way to fight global warming and achieve sustainability, but Diane makes a very good case here in explaining how realistic and powerful option it is. you are welcome to read and judge for yourself. The book was published last Thursday, February 28.

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Unless you live a Compact-like lifestyle, you are going to be shopping on a somewhat regular basis. Whether it be home improvements, gifts, furnishings, crafts, gardening, fashions, babies, sports, pets or anything else you have going on, there is a green option to be found.

But where do you buy from? I’m all for promoting local businesses and buying from small stores right in your own town. Unfortunately, depending on where you live, you may have little to no options in that category. The easiest thing to do is log on to the internet (and you already have since you are reading this) and partake in the massive variety it has to offer.

After the runaway success with their first thepurplebook: the definitive guide to exceptional online shopping in 2000, authors Hillary Mendelsohn and Ian Anderson have released a number of specialized editions. Hitting book shelves in January 2008, thepurplebook Green: an eco-friendly online shopping guide is the latest of their incarnations.

Whether you’re new to the eco-lifestyle or so sustainably settled that you have a composting toilet and solar panels, thepurplebook Green Edition has something to offer everyone. Though the book is about shopping, it continually reminds readers to reuse what they already have. “The greenest thing you can do is to extend the lifespan of the products you already own,” says Hillary in the book’s introduction. “When it comes to shopping, it’s usually a matter of buying eco-friendly versions of the same products you already use.”

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Editor’s note: This week, Eco-Libris blogger Raz Goldenik takes a look at a new (and potentially greener) method for selling books: by the chapter. This post was originally published on Saturday, February 23, 2008.

I read few days ago in Springwise (a great source to new interesting ideas) about a new initiative of Random House: Selling books by the chapter.

Random House explains the logic behind the new initiative: “Sometimes what you want is a slice instead of the whole pie. That’s why we’re offering a new reading experience– the ability to purchase individual chapters. Imagine that! Downloading and reading exactly the part of a book that meets your needs”.

The first book to be offered by them is Made to Stick written by Chip Heath and Dan Heath. This book actually looks like a very interesting book. Here’s the book description on its website:

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that “stick” and explain sure-fire methods for making ideas stickier, such as violating schemas, using the Velcro Theory of Memory, and creating “curiosity gaps.”

The process is very simple — on the book’s website you can find a short description of each one of the six chapters of the book and its epilogue. You can choose the chapter that’s right for you and download it as an Adobe Digital Editions file for $2.99. The introduction and index are available for free with the purchase of any chapter. Read the rest of this entry »