Green Building = Green

From Greenbiz, news of a British study that establishes what many of us know intuitively: green buildings are more valuable than their traditional counterparts:

A new study has shown a clear link between the environmental friendliness of a building and its market value.

The international study, led by the Royal Institution of Chartered Surveyors, (RICS) found that green buildings can:

* Earn higher rents and prices
* Attract tenants and buyers more quickly
* Cut tenant turnover
* Cost less to operate and maintain
* Benefit occupiers

RICS chief executive Louis Armstrong said: “This research shows that the interests of business and the environment can converge. The property and construction industries have a leading role to play in tackling climate change. This work shows that achieving real environmental benefits can also be profitable.”

Green building seems to be the one sustainability concept that’s really gaining attention in the broader public, so having evidence that it’s profitable ought to really keep the ball rolling!

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