Cleaning products maker SC Johnson demonstrates that words matter by choosing appropriate definitions for its zero waste facilities claims.
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You may look at that title and think “Um, Jeff, sharing is inherently social… isn’t it?” Traditionally, yes: a neighbor asks to borrow your lawnmower, a cup of sugar, etc., in person. Ironically, though, an awful lot of sharing economy start-ups decrease or even eliminate the social aspect of sharing: even in peer-to-peer situations, companies […]
The ‘Ecovillage’ movement is not new, but, along with many other green ideas, it is growing steadily these days. Ecovillages come in different varieties, but they hold a few basic characteristics in common. They try to combine great ecological sensibility and responsibility with innovative social environments that are supportive and fair. Different communities use or […]