{"id":12419,"date":"2011-05-31T12:12:20","date_gmt":"2011-05-31T18:12:20","guid":{"rendered":"http:\/\/blog.sustainablog.org\/?p=12419"},"modified":"2011-05-31T12:12:20","modified_gmt":"2011-05-31T18:12:20","slug":"mobile-market-brings-locally-grown-produce-to-food-deserts-in-chicago","status":"publish","type":"post","link":"https:\/\/sustainablog.org\/articles\/mobile-market-brings-locally-grown-produce-to-food-deserts-in-chicago\/","title":{"rendered":"Mobile Market Brings Locally-Grown Produce to Food Deserts in Chicago"},"content":{"rendered":"<p>http:\/\/www.youtube.com\/watch?v=Fv7uk-mY8ZY<\/p>\n<p>How can a community deal with <a href=\"https:\/\/sustainablog.org\/food-people-power-new-healthy-food-co-op-opens-in-oakland\/\">food deserts<\/a>, or urban areas without ready access to a variety of healthy, fresh foods? Convincing grocery chain to enter these often impoverished neighborhoods is one idea; <a href=\"https:\/\/sustainablog.org\/blog-action-day-st-louis-urban-farm-provides-fresh-food-and-economic-empowerment\/\">urban farming<\/a> is another (that&#8217;s really taken off). Chicago&#8217;s Food Desert Network has just launched yet another alternative: the <a href=\"http:\/\/freshmoves.org\">Fresh Moves Mobile Produce Mart<\/a>.<\/p>\n<p>Think of it as the farmers market meets the lunch truck. The City of Chicago sold the organization a decommissioned bus (for $1) which they (with the help of <a href=\"http:\/\/chicago.architectureforhumanity.org\/projects\/6139\">Architecture for Humanity<\/a>) reconfigured into a rolling produce market. Fresh Moves made its first venture out into the Lawndale neighborhood last week&#8230; you can see the launch (including the end of the bus upgrades) in the video above.<\/p>\n<p>Interested in learning more about this idea? Crew member Dara Cooper sat down for <a href=\"http:\/\/www.mindfulmetropolis.com\/Article.aspx?ArticleId=822\">an interview with Mindful Metropolis<\/a>, and discussed the business model, produce sourcing, and the green features of the bus.<\/p>\n<p>Seems like a good addition to current approaches to bringing fresh food into neighborhoods that don&#8217;t have ready access to it&#8230; let me know what you think.<\/p>\n<p>via <a href=\"http:\/\/twitter.com\/#!\/TerracomChicago\/status\/75605013996642304\">@terracomchicago<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>http:\/\/www.youtube.com\/watch?v=Fv7uk-mY8ZY How can a community deal with food deserts, or urban areas without ready access to a variety of healthy, fresh foods? Convincing grocery chain to enter these often impoverished&nbsp;[ &hellip; ]<\/p>\n","protected":false},"author":56,"featured_media":16793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[43,4969,4970,4971,4972],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mobile Market Brings Locally-Grown Produce to Food Deserts in Chicago &#8226; Sustainablog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sustainablog.org\/articles\/mobile-market-brings-locally-grown-produce-to-food-deserts-in-chicago\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile Market Brings Locally-Grown Produce to Food Deserts in Chicago &#8226; Sustainablog\" \/>\n<meta property=\"og:description\" content=\"http:\/\/www.youtube.com\/watch?v=Fv7uk-mY8ZY How can a community deal with food deserts, or urban areas without ready access to a variety of healthy, fresh foods? 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