{"id":14479,"date":"2012-06-06T12:48:32","date_gmt":"2012-06-06T18:48:32","guid":{"rendered":"http:\/\/wordpress-367309-1145705.cloudwaysapps.com\/?p=14479"},"modified":"2012-06-06T12:48:32","modified_gmt":"2012-06-06T18:48:32","slug":"change-agent-t-shirt","status":"publish","type":"post","link":"https:\/\/sustainablog.org\/articles\/change-agent-t-shirt\/","title":{"rendered":"Sometimes, a T-Shirt Does Make One a Change Agent"},"content":{"rendered":"
<\/a><\/p>\n Yep, we’ve all seen those folks who think a progressive message on a t-shirt<\/a> (or a bumper sticker, etc.) actually makes a difference. In most cases, no: just a bit more action is needed to play the role of change agent. I just came across San Francisco-based Lonesome George and Co.<\/a>, and if you’re wearing one of their t-shirts (or other garments), you may be able to get away with the argument that wearing it is a meaningful act.<\/p>\n What caught my eye with their press release (and, believe me, that takes some doing these days) was the fact that Lonesome George doesn’t just simply fund causes it supports: rather, it donates 10% of all sales “experiential education designed to turn Galapagos youth into social entrepreneurs.” In short, this small business is working to create more even more business people (perhaps even competitors) with a triple bottom line mindset. The latest endeavor in their\u00a0MIND SHIFT IMPACT approach: the Academy of Agents of Change<\/a>, which combines training sessions from\u00a0Outward Bound<\/a> and\u00a0Ashoka Youth Venture<\/a> into a program aimed at creating entrepreneurial change agents in the Galapogos (the place that inspired the founders to start the company – its name refers to Lonesome George<\/a>, the last surviving Pinta Tortoise).<\/p>\n The initial group of Academy students started the training in February: the company is tracking their progress on the Academy page<\/a>. Take a look at what these folks have already done, and will be doing, and let us know what you think: is this the way to produce real change agents? And, if so, is wearing a Lonesome George shirt enough to claim the title?<\/p>\n