{"id":4990,"date":"2009-09-23T18:07:12","date_gmt":"2009-09-24T00:07:12","guid":{"rendered":"http:\/\/wordpress-367309-1145705.cloudwaysapps.com\/?p=4990"},"modified":"2009-09-23T18:07:12","modified_gmt":"2009-09-24T00:07:12","slug":"conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video","status":"publish","type":"post","link":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/","title":{"rendered":"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video)"},"content":{"rendered":"

\"Conservation<\/a><\/p>\n

[social_buttons] I am a big fan of Conservation International<\/a> (CI) and have been for ten years ever since I worked with the NGO during my previous life at a multinational corporation.\u00a0 I admire CI’s collaborative approach by accepting the world’s largest corporations as part of the environmental solution and not just the source of the problem.\u00a0 Realizing the importance of the private sector, CI created the Center for Environmental Leadership in Business <\/a>(CELB) partnering with such companies as Starbucks, McDonald’s and Wal-Mart.<\/p>\n

CELB’s mission is to leverage the power and reach of corporations to “improve human livelihoods through: innovative business practices that reduce companies’ ecological footprint, strategic investments in conservation opportunities and dynamic communications campaigns that engage consumers and employees worldwide to take action in their everyday lives.”<\/p>\n

As part of their progressive communications campaign, CI recognized the influence and reach of social networking and social media.\u00a0 And now, they are set to launch a groundbreaking tool designed to catalyze personal and collective action via the connective power of the web.\u00a0 Are you ready for “Team Earth”?<\/p>\n

Team Earth<\/a> is a global sustainability movement that unites businesses, non-governmental organizations, students, scientists and politicians to address issues such as deforestation, climate change, water conservation and health.\u00a0 Cl is spearheading the effort joined by founding partners Dell, SC Johnson, Starbucks, Harrah’s Entertainment and Wrigley.\u00a0 Will big players equal big change?\u00a0 Let’s hope so.<\/p>\n

Actor Harrison Ford, a Conservation International board member, told Reuters that large-scale cooperation was best.\u00a0 “Our individual efforts have been fruitful but history shows that real change is not accomplished through individual efforts but through movements,” Ford said, noting that governments and corporations must also be involved.<\/p>\n

Even though Team Earth doesn’t officially launch until November 2009, they hope to start building momentum now. \u00a0Team Earth’s first global challenge?\u00a0 To join The Prince’s Rainforests Project<\/a> in their call for emergency action to combat climate change by saving forests.\u00a0 So are you in?<\/p>\n

[youtube=http:\/\/www.youtube.com\/v\/_-rsnDH0Ixc&color1=0x3a3a3a&color2=0x999999&hl=en&feature=player_embedded&fs=1]<\/p>\n

Photo by FlyingSinger on Flickr under a Creative Commons license<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

[social_buttons] I am a big fan of Conservation International (CI) and have been for ten years ever since I worked with the NGO during my previous life at a multinational [ … ]<\/p>\n","protected":false},"author":31,"featured_media":16745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[3961,133,3962,3963,80,3964,3965,677,678,1996,3966,3967],"yoast_head":"\nConservation International Teams Up with Starbucks, Dell to Launch Team Earth (video) • Sustainablog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video) • Sustainablog\" \/>\n<meta property=\"og:description\" content=\"[social_buttons] I am a big fan of Conservation International (CI) and have been for ten years ever since I worked with the NGO during my previous life at a multinational [ … ]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\" \/>\n<meta property=\"og:site_name\" content=\"Sustainablog\" \/>\n<meta property=\"article:published_time\" content=\"2009-09-24T00:07:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sustainablog.org\/wp-content\/uploads\/2014\/07\/conservation-international-teams.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"chtickle\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"chtickle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\"},\"author\":{\"name\":\"chtickle\",\"@id\":\"https:\/\/sustainablog.org\/#\/schema\/person\/b23bae3783b3be695d87a1967aec187a\"},\"headline\":\"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video)\",\"datePublished\":\"2009-09-24T00:07:12+00:00\",\"dateModified\":\"2009-09-24T00:07:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\"},\"wordCount\":371,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/sustainablog.org\/#organization\"},\"keywords\":[\"Center for Environmental Leadership in Business\",\"Climate change\",\"Conservation International\",\"Dell\",\"global warming\",\"Harrison Ford\",\"SC Johnson\",\"social media\",\"social networking\",\"Starbucks\",\"Team Earth\",\"Wrigley\"],\"articleSection\":[\"Culture\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\",\"url\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\",\"name\":\"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video) • Sustainablog\",\"isPartOf\":{\"@id\":\"https:\/\/sustainablog.org\/#website\"},\"datePublished\":\"2009-09-24T00:07:12+00:00\",\"dateModified\":\"2009-09-24T00:07:12+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sustainablog.org\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sustainablog.org\/#website\",\"url\":\"https:\/\/sustainablog.org\/\",\"name\":\"Sustainablog\",\"description\":\"Since 2003, Sustainablog has been one of the pioneers of sustainability news online.\",\"publisher\":{\"@id\":\"https:\/\/sustainablog.org\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sustainablog.org\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/sustainablog.org\/#organization\",\"name\":\"Sustainablog\",\"url\":\"https:\/\/sustainablog.org\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sustainablog.org\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/sustainablog.org\/wp-content\/uploads\/2014\/07\/cropped-sblog-logo_3b.jpg\",\"contentUrl\":\"https:\/\/sustainablog.org\/wp-content\/uploads\/2014\/07\/cropped-sblog-logo_3b.jpg\",\"width\":200,\"height\":142,\"caption\":\"Sustainablog\"},\"image\":{\"@id\":\"https:\/\/sustainablog.org\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/sustainablog.org\/#\/schema\/person\/b23bae3783b3be695d87a1967aec187a\",\"name\":\"chtickle\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sustainablog.org\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f2d8fd660870271890082d0d44db9892?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f2d8fd660870271890082d0d44db9892?s=96&d=mm&r=g\",\"caption\":\"chtickle\"},\"url\":\"https:\/\/sustainablog.org\/articles\/author\/chtickle\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video) • Sustainablog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/","og_locale":"en_US","og_type":"article","og_title":"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video) • Sustainablog","og_description":"[social_buttons] I am a big fan of Conservation International (CI) and have been for ten years ever since I worked with the NGO during my previous life at a multinational [ … ]","og_url":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/","og_site_name":"Sustainablog","article_published_time":"2009-09-24T00:07:12+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/sustainablog.org\/wp-content\/uploads\/2014\/07\/conservation-international-teams.jpg","type":"image\/jpeg"}],"author":"chtickle","twitter_misc":{"Written by":"chtickle","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#article","isPartOf":{"@id":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/"},"author":{"name":"chtickle","@id":"https:\/\/sustainablog.org\/#\/schema\/person\/b23bae3783b3be695d87a1967aec187a"},"headline":"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video)","datePublished":"2009-09-24T00:07:12+00:00","dateModified":"2009-09-24T00:07:12+00:00","mainEntityOfPage":{"@id":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/"},"wordCount":371,"commentCount":2,"publisher":{"@id":"https:\/\/sustainablog.org\/#organization"},"keywords":["Center for Environmental Leadership in Business","Climate change","Conservation International","Dell","global warming","Harrison Ford","SC Johnson","social media","social networking","Starbucks","Team Earth","Wrigley"],"articleSection":["Culture"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/","url":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/","name":"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video) • Sustainablog","isPartOf":{"@id":"https:\/\/sustainablog.org\/#website"},"datePublished":"2009-09-24T00:07:12+00:00","dateModified":"2009-09-24T00:07:12+00:00","breadcrumb":{"@id":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/sustainablog.org\/articles\/conservation-international-teams-up-with-starbucks-dell-to-launch-team-earth-video\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sustainablog.org\/"},{"@type":"ListItem","position":2,"name":"Conservation International Teams Up with Starbucks, Dell to Launch Team Earth (video)"}]},{"@type":"WebSite","@id":"https:\/\/sustainablog.org\/#website","url":"https:\/\/sustainablog.org\/","name":"Sustainablog","description":"Since 2003, Sustainablog has been one of the pioneers of sustainability news online.","publisher":{"@id":"https:\/\/sustainablog.org\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sustainablog.org\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/sustainablog.org\/#organization","name":"Sustainablog","url":"https:\/\/sustainablog.org\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sustainablog.org\/#\/schema\/logo\/image\/","url":"https:\/\/sustainablog.org\/wp-content\/uploads\/2014\/07\/cropped-sblog-logo_3b.jpg","contentUrl":"https:\/\/sustainablog.org\/wp-content\/uploads\/2014\/07\/cropped-sblog-logo_3b.jpg","width":200,"height":142,"caption":"Sustainablog"},"image":{"@id":"https:\/\/sustainablog.org\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/sustainablog.org\/#\/schema\/person\/b23bae3783b3be695d87a1967aec187a","name":"chtickle","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sustainablog.org\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f2d8fd660870271890082d0d44db9892?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f2d8fd660870271890082d0d44db9892?s=96&d=mm&r=g","caption":"chtickle"},"url":"https:\/\/sustainablog.org\/articles\/author\/chtickle\/"}]}},"_links":{"self":[{"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/posts\/4990"}],"collection":[{"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/comments?post=4990"}],"version-history":[{"count":0,"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/posts\/4990\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/media\/16745"}],"wp:attachment":[{"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/media?parent=4990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/categories?post=4990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sustainablog.org\/wp-json\/wp\/v2\/tags?post=4990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}