{"id":7700,"date":"2010-06-27T15:14:47","date_gmt":"2010-06-27T20:14:47","guid":{"rendered":"http:\/\/blog.sustainablog.org\/?p=7700"},"modified":"2010-06-27T15:14:47","modified_gmt":"2010-06-27T20:14:47","slug":"eco-frugal-living-products","status":"publish","type":"post","link":"https:\/\/sustainablog.org\/articles\/eco-frugal-living-products\/","title":{"rendered":"sustainablog Approved: Products for Eco-Frugal Living from Practecol"},"content":{"rendered":"
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This remote control surge strip is just one of Practecol's eco-frugal products<\/figcaption><\/figure>\n

Green is expensive, right? Unfortunately, those of us in the eco-blogging space have tended to foster that impression: we just love to discuss the latest advances in solar panels<\/a>*, or the cutting edge in energy-efficient appliances<\/a>*. So, we worried when the Great Recession hit: would this mean a downturn in the growing green consciousness we’d seen blooming earlier in the decade as consumers sought immediately cheaper products?<\/p>\n

Fortunately, most consumers (and many retailers) got at least one part of the green message: greater efficiency almost always means lower costs. The sale of products like CFLs tends to bear this out: people recognized that, even though these bulbs cost a little more upfront, the savings they’d recognize over the life of the product made buying them a no-brainer. Green didn’t go away as the economy headed South; rather, many consumers embraced “eco-frugality” as a means of living their green values while minding a much leaner pocketbook.<\/p>\n

Practecol<\/a> is a new, St. Louis-based company hoping to expand on this trend. The company’s line of eco-frugal products launched in Target stores today, and while none may be as green-geek-sexy as nano-engineered solar thin film, they all provide means for environmentally-concerned consumers to start cutting their ecological footprint… without any visits to a loan officer. The complete product line consists of:<\/p>\n